HOTEL MARKETING

Sales Audit
Detailed study of current source of business, competitors, pricing strategies, yield management, use of chain marketing, sales direction, staffing and promotional efforts.  Includes a review of effectiveness and a suggested action plan.

Marketing Plan
Detailed study of current source of business and sales direction with a  detailed marketing plan to include market postioning, sales activities, travel, collateral and advertising.  Includes sales office and operations audits.

Business Card CDROM
Customized business card size cdrom created to promote the features and benefits of a hotel or resort.  Package price includes creating a master cd with a signature animation, main menu with links to amenities plus email and web site connectivity.  In addition to the master, the package includes 500 mini cds with labels in  plastic sleeves.

CDROM Presentation
Customized full-sized CD Presentation created for an interactive multimedia sales tool. Package prices include digitizing an existing sales video, creating a signature animation, designing a main menu with links to sales benefits and features.  The package includes 500 cds with labels in a jewel case and 500 four-color jewel case covers.  Special packages are available for projects that require large numbers of CDs with initial order.

EPostCard Software
Customized Electronic PostCards software to be used by sales staff to use with meeting planners, by guests or by groups to increase attendance at a meeting at your hotel.  The propietary software and your existing photos will be put on your server.  Individuals can then create their own customized EPostCard with photo and message.  The created EPostCard is automatically sent as email attachment with a copy to the sender if desired and a log entry on your server.

Panoramic Pictures
360 degree panoramic photos will be taken of your hotel and placed on your web site to allow people to experience your hotel or resort.  The Basic Package includes taking two digital panoramic pictures and integrating them into your existing web site.  The Complete Package includes five pictures and the EPostCard software on your web site.

Marketing Tools
Additional marketing tools are available including a laptop interactive multimedia sales presentation for sales people to use during a sales call or at a trade show booth, a sales video, web site tools to promote the hotel or resort including weather links, online real-time reservations plus video conferencing or consulting.

Home|CD Authoring|EPostCard|Web Sites|Advertising|Prices|Mail